MAD Media is building the production engine for AI-generated long-form video. One system takes a title to a finished, publish-ready 20–40 minute episode — research, script, voice, presenter, visuals and edit — and runs it across a growing network of channels and the digital products they sell.
Talk to usMost AI video tools generate clips. We generate whole long-form episodes that hold an audience for 20+ minutes — the format that compounds on YouTube — and we do it as a repeatable system, not a one-off edit.
An ideation engine scores competitor outliers against our own channel performance and ranks what to make next.
Multi-lane script engines route each title to the right story structure and write long-form scripts built for watch time, with fact and safety guardrails per vertical.
Consistent synthetic hosts per channel — voice and on-camera presenter — so every vertical has a recognisable face and sound.
Generated stills, image-to-video motion and programmatic motion-graphics templates, matched to the narration beat by beat.
Programmatic editing and frame-accurate assembly, rendered on serverless cloud infrastructure so throughput scales with demand.
An internal studio console queues jobs for a team, tracks cost per episode, and ties each channel to its own digital products and funnel analytics.
Our engineering and our production both run on Claude.
The engine is in production today. Next is scale: more verticals, more languages, and more of the operation automated end to end.
A multi-channel long-form network on one shared engine, with products sold from the content.
Launch new verticals and localised channels with the same pipeline, at a fraction of traditional production cost.
Agentic ideation-to-publish loops that learn from performance data and allocate production where it compounds.